CREATIVE
PORTFOLIO
Hi, I'm Teresa.
I work across social media, creative support and brand communication, with a growing interest in creative strategy and storytelling.
In this portfolio, you'll find a mix of real work and conceptual projects that explore how ideas can live across formats, platforms and physical spaces.
Each piece reflects how I think, create and collaborate when it comes to building visual narratives that connect.
FEATURED WORK
Creative Production
Styling, set execution, and art direction for Nicoli's SS25 collection.
Coordination of styling, props, production, and supplier communications for Nicoli's SS25 collection across four distinct capsules.
Social Media Strategy
Instagram growth (+13%), TikTok success (+25%), and campaign management.
Strategic content planning and growth initiatives for both @nicolishop and @nicolikids accounts, achieving significant engagement across platforms.
The Strategy Vault
Analysis of creative campaigns from Miu Miu and Louis Vuitton.
In-depth case studies examining the strategic elements, creative execution, and measurable results of successful luxury brand campaigns.
Rebranding Concept
A fictional rebranding of McCann's brand identity: 'Truth Well Told: Unfiltered'.
Two creative directions for updating McCann's iconic slogan, exploring concept development, visual identity, and strategic implementation.
Dissertation
Surrealist Influence on Graphic Design in Advertising.
An exploration of how surrealist techniques create memorable, emotionally resonant brand experiences in contemporary advertising.
AI Tools I Use
Creative tools that enhance my workflow and production capabilities.
A curated collection of AI tools that enhance my creative workflow across text, visual creation, video, and research.